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Heineken H41 Press Launch

1994

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1993

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1992

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1991

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1990

Corporate
Heineken
Press Launch
dummy

In Artis, the Dutch press enters through Heineken’s history with a custom designed pop-up museum. In a fully equipped yeast chamber, lab technicians explain how they process yeast. Following a plenary presentation and a tasting, H41 is discussed further in the first room, now changed into a H41 branded space.

Photography by:

Heineken